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Kazzi Soda
Dirty soda recipe card decks paired with an organic social video marketing strategy.
Consumer ProductContent StrategyE-CommerceVideo Production
Overview
Dirty soda recipe card decks. Built the landing page at homesodabar.com and led the social video strategy, shooting and editing every video for TikTok.
The Problem
Beverage enthusiasts want popular dirty soda recipes at home, but lack curated physical recipe guides and engaging video tutorials.
What I Built
A physical dirty soda recipe card deck, e-commerce landing page, and an organic TikTok content campaign.
My Role
Product Creator & Content Director (Shot and edited every promotional video, managed physical production, and built the storefront).